Liv Cycling puts women first, Emma Lombardi's performances have propelled her to the forefront of her sport. We put this collaboration in the spotlight with the video shoot announcing the partnership and the shooting of her racing bike and the new Liv Racing team kit💜 ✨ One of our favorite partnerships to follow!
A complete photo report, from product development to its presentation to the press, including major events such as the Étape du Tour and Roc d'Azur. We documented each key stage: design, field testing, event activations, through to media spotlight. Authentic visual content, designed for social media, press, and marketing materials.
Two shoots for the launches of new Zéfal products and accessories. A photo production to unveil their new bike accessories (saddle bag, handlebar bag) and their new range of insulated water bottles. In mountainous settings, our teams captured the products in action and in close-up. These photos were used for advertising campaigns, social media, as well as print and digital visuals.